Understanding the way that websites work is an important part of making yours visible to customers who may be looking for your goods or services. Having a website that simply looks good is not enough to sell the actual products that are on it. Ever wonder how the order of websites is determined when you look up a term in a search engine? It is all based on page rank, or relevancy, which is determined in part due to a concept called search engine optimization, or SEO. In SEO, the more times that a searched word appears in the text on your website, the better your page will rank on search engines. If you design websites for a living, your main concern is making the site fit the customer’s specifications and function the way that they request. Let us say that the customer calls you back a few months later and is upset because the website is not receiving as much traffic as he or she had hoped. If you know nothing about SEO principles, you can become an SEO reseller. Basically, you go to a company that does know a thing or two about SEO and ask the staff members to look at your client’s website and give advice. You can then take this advice and resell the information to your client, thus making you the reseller. Resellers are the go-between person between the website client and the major SEO specialization company. The good news is that you can be a reseller of SEO information and not tell your clients where you received the advice. As long as you stick with your agreement with the SEO company, you can implement reseller tactics and charge the client whatever amount you see fit. If you perform this reseller task enough, you may even become familiar with some of the principles of SEO and be able to hand out advice without seeking consultation first. Being an SEO reseller benefits you as a website designer and your client. Receiving more traffic on a website inevitably means more success in the way of revenue and improved client base. Implementing reseller techniques can improve the visibility of the websites you have designed and mean a happier client base for you. Being a successful reseller is essential to the reputation of your own business and you may even learn a thing or two about SEO implementation in the process.
Research shows that over 70 percent of links that web users click are natural results. When a company wants to get more traffic to their website, social media marketing is a great way to do this. With proper social networking, your clients can build your brand and help you be able to get more traffic to their website because they will have the assistance of professionals that will create a customized marketing plan for their business. Finding a marketing firm that can offer you the marketing services that your clients want is crucial for your continuing success. Approximately 79 percent of web users state that they will nearly always click on organic searches, and 80 percent state that they almost never click on paid results. If you want to get help with offering social networking services, you can find a marketing firm that you will be able to purchase services from. Selecting the right marketing firm will allow you to get the best selection of social media packages to offer to your clients. Seo is able to increase the natural ranking of a website because it improves the quality and visibility of content. Social media marketing however is one of the latest ways to market a business. It can be done through advertisements or building a social networking page that is managed by professionals or having content created. When you work with the right marketing firm, you will be able to select from a variety of packages that will give your clients the help that they need to get more customer leads. During 2011, Ecommerce sales reached $200 billion. When you work with a marketing firm to purchase social media marketing packages from, your clients will have the greatest chance of getting new customer leads. With proper online marketing, your clients will be able to have professionals creating marketing plans for them. 94 percent of all marketers that use social media track their fan numbers. You can decide to resell social media marketing plans to your clients as this will help them increase the number of customer leads that they receive as well as get more traffic to their website. There are different types of social media reseller marketing plans that you will be able to offer your clients and the first step is finding a private label company, because you want to be certain that the services that you are able to offer your clients will give them success.
When it comes to the basics of successful SEO plans, there are a few key foundation stones that almost any SEO provider out there right now will be sure to implement for best results. With that said, there are a few things to avoid in the pursuit of SEO results, lest your site wind up forever blackballed from appearing in legitimate search engine results. In short, make sure that no part of your Seo plan ever includes unethical or illegal tactics, which are known as black label practices throughout the SEO industry. Black hat or black label SEO tactics are almost always quickly discovered and punished, so make sure that you never let this happen to you! Once you know what to avoid when putting together SEO plans for yourself or for others, you should familiarize yourself with the basics of white label or private label compliant SEO practices out there right now. These basics, when implemented correctly, should be able to give any site a favorable boost in the search engine rankings worldwide. For example, the practice of keyword optimization is a huge part of determining how easily a prospective client or customer is able to find your site. Keyword optimization should always contain a combination of the most popular and relevant keywords and phrases to describe a site, as well as several unique and descriptive terms that set the site apart from its competitors. Make sure that you saturate the web copy of your site with these keywords and phrases for a maximum SEO boost, and this should prove to be a wise marketing decision overall. Once you have determined the best keywords for your site and adjusted the copy accordingly, make sure that you submit your site listing to search engines worldwide in order to get the ball rolling when it comes to online recognition!